Released on: November 26, 2007, 7:46 am

Press Release Author: Nick Nerbonne/Appia Communications

Industry: Telecommunications

Press Release Summary: Appia Communications, a leading provider of managed IT and
telecom services, today announced its new digital signage solution. Digital signage
delivers video and other messaging to high-resolution video displays, enabling
companies and organizations to communicate directly with their target audiences.

Press Release Body: TRAVERSE CITY, (MI) - November 26, 2007 - Appia Communications,
a leading provider of managed IT and telecom services, today announced its new
digital signage solution. Digital signage delivers video and other messaging to
high-resolution video displays, enabling companies and organizations to communicate
directly with their target audiences.

"Digital signage represents a major change in targeted messaging," said Victor von
Schlegell, Appia's president. "It's a dynamic communications platform that captures
attention, educates and informs, and improves overall customer experience."

Traditional printed signage for advertising campaigns or on-site information
displays can take weeks or months to produce. With Appia's digital signage solution,
campaigns can be launched and updated instantly and can be delivered by time of day,
geographic location, or other factors.

Digital signage enables retailers to deliver a targeted audio-visual message
directly to the sales floor, providing product-specific information and
point-of-purchase incentives. Malls and shopping centers can engage shoppers with
multiple displays in food courts and other common areas.

In service businesses, digital signage displays can be used to inform and entertain
customers while they are waiting for service. Relevant information, such as new
products, special offers, and other promotions, builds brand awareness, while also
reducing perceived wait time and enhancing customer experience.

Hotels can welcome guests with property descriptions, restaurant menus, area
attractions, special events, meeting schedules, and other helpful information.
Digital signage also presents a unique revenue opportunity for properties to offer
advertising on their in-house networks.

For more information about digital signage solutions, and other managed IT and
telecom services from Appia Communications, please call 877.277.4297 or visit
www.appiaservices.com.

About Appia Communications

Appia Communications is a leading provider of managed IT and telecommunications
services. Our mission is to enable small and mid-sized companies and organizations
to realize the benefits of Internet Protocol (IP) technology. Our managed solutions
help our customers to reduce costs, enhance employee productivity, improve customer
care, and allow them to compete more effectively against much larger enterprises.

Headquartered in Traverse City, Michigan, Appia has operations in New York, Chicago,
Los Angeles, Detroit, Indianapolis, St. Louis, and other markets in North America
and Europe. For more information, please visit www.appiaservices.com, or call
877-277-4297.


Web Site: http://www.appiaservices.com

Contact Details: Nick Nerbonne
Marketing Communications Manager
1030 Hastings
Suite 100
Traverse City, MI 49684
(231) 929-0970
nn@appiaservices.com